How does email broadcasting work in HDA?

Created by Edward Langer, Modified on Tue, 9 Sep at 8:23 AM by Edward Langer

You can design broadcast templates, schedule sends, segment contacts by tags or status, and track delivery, opens, and clicks—all from your dashboard.


Building emails is drag-and-drop easy, letting you add images, buttons, and personalized merge tags (like {FirstName}) to connect with customers more effectively.


You also benefit from automation layering—broadcasts can trigger follow-up workflows based on how recipients engage. For instance, if someone clicks a link to request service, you can automate a personalized follow-up or funnel entry.


Email performance metrics—like open rate, click rate, and bounce rate—are tracked and reported. You can use that data to A/B test subject lines or adjust messaging for better engagement over time.


So far, email broadcast is powerful, flexible, and deeply integrated—whether you’re promoting seasonal offers, sending reminders, or nurturing long-term clients.

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